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Chet Holmes explains
12 Things that DOUBLE SALES in 12 Months!!
This report will allow you to learn the 12 things that will double your sales in 12 months.
I’m going to introduce you to karate master and business growth expert, Chet Holmes.
I first came into contact with Chet's material through my study of Jay Abraham's training material. Jay and Chet carried out three legendary training courses called PEQ in 2001-2002.
Chet Holmes is regularly featured on my Business Coaching Blog so follow this Chet Holmes link to find the latest postings.
Chet is also one of the major business experts featured in my Business Development Superstars newsletter and you can sign up to the newsletter here.
Chet studied martial arts for 23 years and learned that the principles applied to becoming a karate master are the same principles you apply to becoming a master of business growth: repetition of foundational material.
“You don’t become a master by doing 4000 things; you become a master by doing 12 things 4000 times.”
After a twenty-year and $50 million learning curve, Chet has meticulously crafted 12 business growth secrets that double sales. The good news is there are only 12 of these, each one powerful enough to double your sales.
The first secret right now
Chet quotes, “There’s always a smaller number of better buyers than all buyers.”
Most companies market willy-nilly, hoping to ferret out some buyers from their efforts.
Chet Holmes teaches that if you target your “best buyers” with more intensity than the rest of your marketing, you suddenly start to get very well known among those better buyers.
For example, when Chet ran a magazine and targeted 167 “best buyers” with intensity - within 6 months he had 29 of them in the magazine, doubling magazine sales — just 29 of the “best buyers.” Within one year, he got another 30 of the “best buyers” and doubled sales again for a second year in a row.
This is a simple strategy.
Are you putting an extra special and more intensive effort into your “best buyers?”
How many “best buyers” are there for you? 100? 30? 67? The number is usually smaller than all buyers and therefore it’s inexpensive to market to this smaller group.
Or if you sell to end consumers, have you used what Chet calls “the best neighborhood strategy?” This means targeting the wealthier neighborhoods with more intensity. This is easy to do and the pay off is you will double your sales.
Who is Chet Holmes?
Chet Holmes is the only business growth expert who has personally worked with more than 60 of the Global 1000 companies (largest companies in the world) as clients. Estee Lauder, Wells Fargo Bank, Citibank, Morgan Stanley, Warner Brothers, etc…
He has 65 business growth training products selling in 23 countries.
All of Chet’s concepts grow out of his early days when he was the top-producer in every sales position he had.
Never number two. Chet was always the number one salesperson in the history of every company in which he worked.
When billionaire Charlie Munger recruited him to run a magazine, Chet doubled that magazine’s sales three years in a row.
Chet has gone onto design more than 500 marketing, advertising and sales systems.
Chet worked in-the-trenches and continued to hone and polish his business growth skills.
Chet is not a theoretical trainer; he is a highly skilled executive with an amazing ability to get results for companies who learn his simple but profound techniques.
How do companies go from $0 to $100 million?
FACT: 85% of most companies will never reach $1 million. So if you’ve reached $1 million in annual revenue, you are rare. Congratulations.
But the stats get even more rare as we go on. Of the companies that reach $ 1 million, 95% will never get to the $5 million mark and of those that get to $5 million, 98% of them will never get to $10 million and so on.
Are you stuck?
What holds you back from your ability to grow?
It is all about learning curve.
Why does one lawn care business open and remain two guys and truck? While another lawn care business opens and grows to twenty trucks and teams of people serving thousands of lawns.
The difference is the learning curve of the owner.
One fellow got leverage and the knowledge to build a business that throws off $60,000 per month in positive cash flow, even while he’s on vacation, and the other fellow has to stay IN the business working for every dollar.
This is your chance to learn the secrets of the most effective business growth expert on the planet.
Two years ago, the only way to attend a Chet Holmes seminar was to pay a hefty fee and go to a hotel with hundreds of other executives.
This was expensive, a minimum of $500; time consuming, a minimum of five hours in a live seminar, plus your travel, and not really interactive: with hundreds of business owners in the room, you’d be lucky to ask a single question let alone get help on your specific business…until now.
A powerful new method: The Web. Cheaper, faster, easier and less time required.
Chet and his team have created a web seminar (aka: Webinar) that has even more impact than the live meetings.
You can attend the Webinar from the comfort of your favorite chair right over the web, view the slides taught by a Chet-trained expert and interact directly with trainer on the phone with a small group of only 10-15 other company owners at a time.
Five hours cut in half
So, what used to take five hours and a trip to a hotel, can be done in 2.5 hours right from your own chair. And the entire experience is interactive! Since these are conducted with small groups, you can ask questions about YOUR particular business and get answers right on the spot. Each of the 12 things that double sales will have a specific application to YOUR business.
You will learn the step-by-step, action-focused concepts that have helped build some of the world’s greatest companies. You will learn all the best methods for generating explosive growth such as:
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Creating an almost magical vehicle that gets you in to see the biggest and best buyers in your market or industry.
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Learn the “Superstar strategy,” a concept that propels companies forward by getting an army of top producers to work for you for free.
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66 different ways to gain new clients, half of which cost nothing.
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How to get buyers to sit down with you before they even realize they want to buy - preempting your competition like nobody’s business.
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How to accomplish fourteen separate strategic objectives with EVERY buyer, achieving twice the results at half the price.
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How to position yourself as your market’s “most logical choice.”
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How to get all this for almost NO COST
Would you pay $500 to learn all of this if you knew 100% that it worked? You bet you would. And many business owners have paid much more to learn this material.
Chet has taught this same exact 2.5 hour seminar live in events where the admission price was actually $5,000!
But now, with the web, we can bring you this stunning educational experience for only $99…and if you don’t think the learning curve is worth 100 times your investment, you can call our call center, give them your name and we won’t even charge your credit card. Note that refunds are not issued for no-shows.
So if you register and can’t make the date you selected, please call to reschedule as we’d like to fill your seat with another attendee. It’s that simple. Your email confirmation will contain all information necessary to attend or to reschedule if something comes up.
Register right now and for only $99 join the world’s leading entrepreneurs in learning the most advanced techniques available today for building a truly great and highly profitable company.
There is no risk to register, so register NOW!
It is easy to register online – choose the time you want and mark it in your calendar. You will receive a confirmation and dial-in instructions by email. You may cancel or reschedule at any time prior to the event. After the Webinar, if you are not 100% satisfied, call and tell us and your credit card is never charged. It doesn’t get much better than that.
Join the elite of successful business owners and CLICK HERE TO REGISTER
My own view - if you are looking for some sales training combined with marketing, business and personal effectiveness training then you have to give yourself the chance to hear Chet's ideas.
There are some great concepts to hear and I am a big fan of Chet's since I've heard him speak on two of the Jay Abraham PEQ seminars and with Jay Levinson. I've also read his 2007 book (see below).
Testimonials for Chet Holmes Here’s what others have to say about Chet:
"Chet's programs are simple and easy to implement, but powerful. I worked on a project with Chet where sales increased by 700% in just two years. Chet has the best material I’ve seen for growing companies." Jay Conrad Levinson, author of Guerrilla Marketing
“When you see how methodical Chet’s approach is, you understand instantly how he can assure dramatic sales increases. Chet is a very brilliant man in his discipline. He’s a very strategic-minded person, but his even stronger suit is figuring out the systems, the process, and the procedures that drive, sustain, maintain and replicate a system so a company can grow and become great. This is what I think is missing in most entrepreneurial companies,” Jay Abraham, one of Fortune Magazine’s top five business growth gurus.
"In just one hour per week, Chet's training concepts will transform any company into an outstanding sales and marketing machine... Not to mention that a proactive approach, as expertly taught by Chet, makes for a really well run company. A company that can run without the boss having to be on top of everything." Scott Hallman, HCC founder, Inc. Magazines 59th fastest growing company
"We used Chet's material when I was an executive at Times Mirror, and now as a business owner on my own; his material is a constant source of motivation, inspiration and practical application. The Dream 100 Sell concept is like a revolution to most businesses. And that's just one of 800 home run concepts that Chet teaches." Don Blohowiak, former Times Mirror VP, Author of "Mavericks," "The Idiots Guide to Customer Service," and CEO of Innovative Strategies.
"Chet's material has helped rejuvenate many a chiropractic office as well as helping them really run an excellent business that is highly profitable. More than 3,000 of our chiropractor members have participated in Chet's Mega Marketing programs and the endorsements are outstanding." Steve Seater, Executive Director, Foundation for Chiropractic Education & Research
"We spent a year using Chet’s programs. I’m proud to say that after four consecutive years of declining revenues, we had our first year of an increase. Chet’s influence was a powerful force, no doubt, over our 140 newspapers. There simply is no one better at improving sales. At least I’ve never met him if there is." Ralph Napolitano, Director of Training for Thompson Newspapers.
"Chet's programs helped us increase sales by 60% in a single year, at a time when sales were flat in the entire industry. His concepts on ‘resetting the buying criteria’ of your buyers [in your favor] are among the most powerful I've seen." David Blansfield, Vice President, Practical Accountant
"Business owners need the kind of advantage that Chet provides. We endorsed Chet's programs to our entire database of lawyer and accounting offices. No one is better than Chet at increasing sales." Mitchell A. Russo, Founder, Timeslips Corporation
"Chet's concepts have changed my thinking for life. The idea of 'resetting the market's buying criteria' is brilliant. I do that all the time now, and it has really helped us become far more able to win against the competition." Marc Pearl, Vice President, Sales & Marketing Pacific Bell
"Going through Chet's material is like walking into The Mall of America: there was so much excellent material, I really had to take my time with it. We've had the best year in four years and Chet's concepts and insights definitely made a significant contribution." John Draper, CEO, Landmark Calendars, At-A-Glance VP.
"Just one of Chet's ideas helped me get 60 new clients in 60 days. The idea of process training has also made all the difference in my business." Dr. Robert Smith, Smith Chiropractic Offices
"I would recommend Chet's material to all of my employees." Richard J. Harrington, CEO, Thompson International
Don’t miss this life-changing opportunity: Register TODAY
Chet Holmes has written a great book that was only released in the UK in August 2007:
The Ultimate Sales Machine Turbocharge Your Business with Relentless Focus on 12 Key Strategies.
See my 4.5 star review of The Ultimate Sales Machine and find out why I hate the title but love teh book.
It is also available as an audio programme.
Last updated 2008-01-02
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