Starting A Business Coaching Assignment

How Does The Business Coaching Assignment Start?

First of all, give me, Paul Simister a call on 0121 554 4057 or email me at paul@plancs.co.uk and I’ll call you back as soon as possible.

We’ll have a discussion about your business and the issues. If we get on and have similar views on business and it makes sense we'll agree to a meeting and I’ll come out to see you and your business.

This meeting is free and without any obligation. We’ll look in more detail at your business issues but the main purpose is to see whether we both feel that we can work together successfully.

You see, business coaching is very much about personal rapport with trust and respect on both sides. Without it, the project won’t be successful so it’s important to recognise this from the start.

If our meeting goes well then the next step would be to complete our business health check (but it does depend on the size of your business). This is a detailed look at your business and its competitive position and will show how your business currently performs. We’ll also ask you to consider your personal and business objectives.

The results of the health check are a business diagnostic report that will show how much potential for improvement there is in your business. The diagnostic then becomes the basis for putting together an action plan for the improvements we need to make during the business coaching assignment.

What areas will be covered?

It very much depends on what areas need the most improvement and what objectives you have for your business.

If you want to improve profits but don’t really want to grow, then we’ll have to look at your pricing and how your profit varies between different types of customers. Then we’ll have to find a way to get more of the customers that suit your business best.

Each assignment is different because you are different from our other clients. You have diferent problems and different opportunities.

It’s our task to make sure that any areas of concern are corrected. We do this by having a very wide skill base but we’ve got a clear idea of where we need to recommend that you bring in other people to work on a more focused project. But the people brought in will have a brief that is consistent with your objectives for the business as a whole.

There’s a time for generalists and a time for specialists. Our more general skills that come from strategic/marketing and financial perspectives will identify where the main issues are and identify what needs to be highlighted to you as something that needs to be fixed.

The decision is still yours.

I am sure that you can see that this is very different from talking to a specialist consultant.

For example if you speak to an expert in lead generation, you are going to be encouraged to buy services that will increase your leads.

But what if the real problem is that you’re not converting as many leads as you should be or if customers have trial orders but don’t come back because of poor customer service.

In those situations more lead generation will just make things worse. It will mean more customers who have tried the business and have been disappointed with the results.

Next steps

If you think that what you have read on this website makes sense then please give me, Paul Simister a call on 0121 554 4057 to discuss your own unique requirements.

That one phone call could be the start of an exciting journey to a much better future.

“You will either step forward into growth or you will step back into safety” (Abraham Maslow)

Are you ready to step forward into growth? If yes, then call me, Paul Simister on 0121 554 4057.

For more information of business development and the profit building strategies I recommend that you take a look at the Business Coaching blog.

I also recommend that you sign up to my Partners for Profit newsletter to keep you updated with the latest ideas for growing businesses and improving profit.

 As a reward you will receive a FREE copy of our 36 page report "How to win profitable customers away from competitors" and as a bonus "Marketing Secrets For Small Businesses".

I respect your privacy and won't pass on your email address. All my emails include an option to opt-out if for any reason you are not delighted with the quality of business development advice. 

Last updated 2007-12-11