Your Business Coach

The principal coach and consultant is Paul Simister BA FCA MBA who has been providing consultancy services since 1995 to clients ranging from one person companies to the head offices of listed PLCs. 

Background

After qualifying as a chartered accountant I worked in senior positions in industry and commerce including five years as Finance Director of a 250 employee engineering firm.

The title is misleading as I had responsibility for UK telesales, export sales, purchasing, production planning and stock control as well as the usual finance, IT and administrative responsibilities.

It's a long story but I kept being given an extra area of responsibility because I had a simple system that created significant performance improvement.

That system has been the basis for my coaching and consultancy since I started my own consultancy business in 1995.

Since then I have been helping both small and larger businesses to become more effective and profitable.

I completed by Master of Business Administration (MBA) degree with Distinction in 2003 from the Manchester Business School. This is rated as one of the best in the UK and a leading business school in Europe.

Coaching Methodologies

My business coaching methodologies are based on my own experiences, the formal learning from my MBA and the work of world renowned gurus - Jay Abraham, Michael Gerber, Michael Porter, Peter Thomson, Chet Holmes, Jay Conrad Levinson (Guerrilla Marketing) and Bradley Gale. 

There is a vast amount of business help information out there and I have spent thousands of hours to find what I believe is the best and most relevant for small businesses.

My approach is to combine these theories and proven real world techniques into a solution that is designed to move your business from where you are to where you want to be.

Geographical Areas Covered

While the main clients that I market to are in Birmingham and the West Midlands, I am delighted to receive enquiries from businesses north of the M25 and south of Manchester. At the moment clients range from Uxbridge in the south to Alderley Edge in Cheshire in the north.

My business coaching is a combination of face-to-face sessions, scheduled telephone calls and email feedback.

Unlike some coaches I do believe that some face-to-face contact is essential to really establish rapport. Once we know each other, coaching by telephone works very well.

I'm sure that you can see why, provided we are within two hours drive of each other, distance isn't really a problem.

For information about business development and profit building strategies take a look at my Business Coaching blog.

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